EXO Star Baekhyun Sets Up New Agency B.EON Entertainment

EXO member Baekhyun is making headlines again after reports surfaced that he has established a new entertainment company called B.EON Entertainment. This move comes while he is currently caught in a legal conflict with his agency, INB100. Fans are watching closely to see how this impacts his career moving forward.

This new venture is widely seen as a potential path for Baekhyun and his fellow EXO CBX bandmates, Chen and Xiumin, to pursue independent projects. Many hope this could be the foundation they need to manage their future activities together outside of their current management situation.

The development was officially noted on October 30, 2026. While the legal situation with INB100 remains complex, the creation of B.EON Entertainment marks a significant shift for the trio as they look for more control over their music and professional lives.