Is Overseas Demand Changing How Anime Studios Make Shows?

Big changes are happening in the anime industry. Yusuke Onuki, the CEO of Bushiroad Move, recently shared that about 90 percent of revenue for late night anime now comes from fans outside of Japan. This marks a massive shift in how studios view their audience as streaming platforms replace traditional physical media sales.

This shift has triggered a lot of conversation among viewers. Some fans in Japan are wondering if domestic audiences are becoming a secondary priority for production committees. The move away from Blu ray and DVD sales means that international popularity is now a key factor in deciding which series get a green light for production.

It is important to note that this does not necessarily mean Japanese fans are being ignored. Instead, it shows that production committees are looking at the global market to ensure projects are financially successful. As streaming continues to grow, we can expect studios to keep balancing the needs of fans at home with the massive appetite for anime around the world.